Jon Sutton / Matt Isles Presentation

Ex Communication Design students Jon Sutton and Matt Isles work for BT Ideas (see website www.participateonline.co.uk)

SEMIANR
During the seminar, there was some interesting feedback and ideas from Jon and Matt about how to make our interactive service successful with the audience. A comment I found particularly useful was about how to make the audience feel like they are part of something by using the service, like they belong to a clique.

This can be achieved by having not just an interactive service but one that the users themselves can take part in. Some ideas I have had include interactive games, a feedback or comment system, or having some part of the service content generated by the users. This links back to the issues raised in the lecture by Richard Adams about the internet becoming a place of user driven content. I think this is something that would transfer well to a mobile service.